Looking?
Making a career move is a BIG deal! You’ve probably spent a portion of your career refining the ways you market yourself to potential prospects. This event will help you make sure you properly package yourself in this ever-changing interactive space. Gain knowledge of what HR Professionals and Recruiters are looking for when you apply and interview for your dream job.
Hiring?
Hiring a new employee is a HUGE investment and can be potentially risky. Learn techniques to attract the interactive industry’s most sought-out professionals. Listen to what recruiters look for as they navigate placing and making the right connections with the company and best candidate.
Learn the techniques that major companies and corporations put into action to:
• Scout, identify and recruit talent that fits your needs
• Shift the way you approach the interview process
• Revitalize and renew your existing talent pool
• Identify and establish your digital footprint with Social Media positions
You will hear from four leading professionals to discuss how great companies and brands hire great talent. You’ll get first hand knowledge on what generally happens when you submit your resume or what to look for when you receive a resume. Our panel will give you tips and tools to take back and apply to your circumstance. This is a must if you want to learn how to get your resume past the job posting and into the hands of a HR pro!
Moderator:
Marsha Belinson is an Online Marketing Agent, at A Q U E N T - the global marketing and design talent agency. She has placed talent in Search Marketing, SEO, Social Media, Web Analytics and eCommerce roles within Fortune 500 companies, as well as smaller Interactive Agencies. Coming from an eCommerce and Marketing background provides Marsha with the insight to identify great talent, as well as uncover hiring opportunities within businesses. Marsha earned her BSBA from American University and her MBA from George Washington University. Her primary recruiting tools are JobMagic, Twitter and Linkedin; but her reference tool is Facebook: check your privacy settings!
Speakers:
Tracey Lambalot is a Sr. Recruiter working at Office Depot’s Corporate Headquarters in Boca Raton, Florida. She has over 12 years of HR, Recruiting, and Hiring experience and has focused most of her career working for large local corporations such as JM Family Enterprises and Citrix Systems. Tracey earned her Bachelor’s degree from Florida Atlantic University, her Masters degree from the University of Phoenix, and is PHR certified. She lives with her husband and two young children in Deerfield Beach, Florida. She loves social media and relies heavily on Facebook and Linked in for networking and recruiting.
David Jost is Regional Vice President at TMP Worldwide - the world's largest independent recruitment advertising and communications agency and recognized among the top 100 digital U.S. agencies in Advertising Age. TMP changes the way companies activate their employer brands by positioning them at the intersection of technology, innovation and the social landscape. TMP helps companies across virtually every sector communicate their employment offerings in order to recruit and retain the best talent through digital and traditional communications, ROI campaign management services, creative and brand management, diversity enrichment and media planning. David joined TMP Worldwide with nearly 20 years of strategic sales, marketing, and operational leadership experience across entrepreneurial and corporate media and marketing environments (including CBS Television, Knight-Ridder, McClatchy, and Tribune Company). He's been active in digital marketing, emerging technology and media convergence throughout his career and continues to guide organizations and clients to successfully navigate the dynamic and rapidly evolving landscape. David holds an MBA from the University of Minnesota's Carlson School of Management with a focus in Strategic Management & Marketing.
Olga Peddie is a seasoned media professional with over 10 years of hands-on experience managing online and offline campaigns. Olga's marketing and media experience ranges from branding to targeted direct response and online behavioral targeting. Before joining Zimmerman as Digital Media Director in March 2010, Olga oversaw the interactive media department at Gotham Direct in NYC. As a media director, Olga has designed programs in display advertising, SEM, SEO, affiliates and database marketing, and measured client campaigns’ success through strategic planning and rigorous performance analytics. Prior to that, Olga has spent a number of years on client side, as a marketing manager at eDiets.com, where she was in charge of product and brand marketing. Her major responsibilities included partnerships with publishers, website portals, celebrities, and several fortune 500 companies, as well as media planning, buying and advertising.
Join SFIMA to gain knowledge on best practices to help you as an Interactive Marketing employer hire talent.
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